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  1. SeriousWaffle SeriousWaffle - It's tasty time SeriousWaffle watches are proudly designed in China, produced in California by a team of expert watchmakers. Each model is handcrafted, while overlooking a beautiful industrial estate and semi-eco-friendly landfill.
  2. Zelos Zelos was founded in 2014 with a bunch of ideas for beautiful watches for fair prices. In the short time since Zelos has grown into a full watch brand with several great watches lines. Original designs, superb presentation and most of all, beautiful watches.. You're purchasing a great experience, a superb watch and something genuinely special and limited. Zelos uses quality, mostly automatic, movements, sapphire glass and special materials. SeriousWatches is an authorised dealer of Zelos ...
  3. Aquatico Aquatico offers great diving and aviation watches in the best materials available, at amazing prices.
  4. Issey Miyake Issey Miyake was founded in 1970 and quickly grew out into a multinational and expanded into several different industries. Nowadays Issey Miyake is known for their clothes, fragrances, bags and watches. Their designs are are something else. Sometimes simple, other times spectacular but always stylish and contemporary. One of the key factors with Issey Miyake watches is that they are not low-end fashion accessories. They are beautiful, quality products, that just happen to be made by one of th...
  5. UNDONE UNDONE. Founded by a team of dedicated watch industry veterans, UNDONE is bringing a fresh new viewpoint to the market. UNDONE watches embrace design classics and make them feel fresh. In our UNDONE collection you will find everything from utilitarian field watches to bronze watches to classic vintage pieces.UNDONE has ability to make officially licensed watches for some pop-culture phenomena. In our collection you will find gorgeous watches from Batman, Superman, Popeye and Monopoly. Seriou...
  6. Black Friday Early Look Special Black Friday & Cyber Monday sales, exclusively from Friday November 29th 00:00 until Monday December 2nd 23:59 (CET time zone (GMT +1)). While stock lasts. Of course with the full warranty, free worldwide shipping and our Serious Service. Please note that this is the Early Look, which shows which watches will go on sale, so you can prepare. The actual sales will go live at midnight!
  7. Tom Hope SeriousWatches is an authorised dealer of Tom Hope bracelet. This Swedish brand is inspired by all things nautical, oceans and people who travel. The brand has created a stylish look and every bracelet is recognisable by the Tom Hope anchor. The quality of the bracelets is superb and they can be worn by both men and women. Matching your new Tom Hope accessory with your watch adds a whole new dimension to your look!
  8. Audaz AUDAZ is the Latin word for BOLD and the Audaz Timepieces showcase that attitude. Audaz Watches specializes in developing Professional Dive Watches using right technology and best quality components to withstand the high demanding challenges for your adventures over the deck or underwater. They deliver high quality and a unique style.
  9. Bronze watches Bronze has the great attribute that it builds up a layer of patina. This is an ongoing process which makes every watch unique. Discolouration is normal with this material. One major benefit is that you can largely bring back your watch in the original condition by using a Cape Cod cloth. We have a large selection of bronze watches available in a wide range of prices.
  10. Movado Movado, meaning always in motion in esperanto, is a Swiss-American watch company. Founded in 1881 in La Chaux-de-Fonds Movado makes high quality watches, renown for their metallic dot at 12 o'clock.
  11. Ventus SeriousWatches is an authorised dealer of Ventus watches. All watches come with the full package and a 2 year warranty. Buy with confidence.
  12. Nearly new & Pre-owned In our Nearly new & Pre-owned collection you will find great watches at reduced prices. We have 2 categories: Nearly new: Nearly new models are models that were either returned by customers within the return period or models that were on display in our showroom. These watches may have been shown to customers or tried on a few times. There can be missing foils, tags or they may have picked up a scratch. The condition of each watch is described and pictured. These watches come with the full...
  13. Orient SeriousWatches has been an authorised Orient watch dealer since 2011 and have a large collection of models, including the revered Orient Star models. In fact we are one of the largest dealers in Europe and take great pride in being able to offer these watches to you. With this brand we also offer our 'Serious Price' guarantee. This means that if you see a certain watch for sale from one of our competitors (authorised dealers within Europe) at a lower price on similar conditions we wi...
  14. Claude Bernard Claude Bernard Swiss Made watches are a perfect example of high quality watchmaking. Every timepiece assembled in their workshops in Les Genevez is a piece of high-quality craftsmanship. For generations skillfull watchmakers have put all the passion for their craft in the Claude Bernard timepieces.No watch leaves the workshops without a thorough inspection and rigorous testing in the company’s state-of-the-art facilities.
  15. Alpina Alpina is a phenomenal watch company that makes great Swiss Made sporty watches. Alpina's mission has always been to manufacture extremely reliable professional sports watches, respecting and implementing the “Alpinist Principle” in manufacturing, design and technological innovation. Alpina manufactures watches engineered to withstand extreme natural environments, especially at high altitudes and great depths. This incredible amount of quality helps you ensure that you accomplish your cl...
  16. DuFa DuFa embraces the iconic Bauhaus design school and complements it with modern standards in manufacturing and quality. The typical German design elements and engineering make DuFa watches into great contemporary pieces that are both a design statement and simply a joy to wear. DuFa uses high quality components and finishes them to a high standard, deserving of the design pedigree. SeriousWatches is an authorised dealer of DuFa watches.
  17. Sale2 All sale watches are 100% new and unworn. Of course they come with 2 years warranty, the box and free shipping. They are great, gorgeous watches, just the price is even more attractive!
  18. Orient Bambino Watches from the Orient Bambino line are stylish, classic and excellent value for money. They all feature an in-house automatic movement and gorgeous domed glass.