Tips & tricks

When you purchase a watch it might not be exactly as you want it yet. The bracelet can be too long or you might want a different strap altogether. Many of these things you can do yourself! Of course we are always willing to help you (or you could visit a jeweler), but it can be a lot of fun to do these things yourself. To assist you, we've made some YouTube clips.
We're always working on more clips and we'll inform you through Twitter and Facebook whenever a new one becomes available. If you have any questions don't hesitate to contact us, we're always willing to help!

Do note, if you encounter a problem or when in doubt, always ask for help.

Replacing a leather watch strap. Difficulty: :

Installing a NATO strap on your watch. Difficulty: :


Shortening a metal bracelet. Difficulty: :


★ Why SeriousWatches?

Let customers speak for us

1217 reviews
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Great Watch

Love this OceanX. Great finish.Very precisely. Smooth quality.

A great watch and very beautiful

This watch is very beautiful and good quality
I like green dial and leather strap
Good service and fast ship👍👍👍

Serious is superb!!

These gentlemen are spectacular in ALL aspects of their business - from the brands they offer, to their pricing, to their absolutely stellar customer service. I’ve already picked out my next watch from them. Do not hesitate to make a purchase from them if you see something you’d like to have.

A long due review of a great watch

I thought that it would be easier to justify the watches I buy (more than I obviously need), if my wife also had one. And boy, was I right :) She loved it! The watch is beautiful, not to small and the plastic band is comfortable and seems durable. Being an automatic watch with a see trough case was also a novelty for her, which she appreciated very much. The buying experience was great and Serious watches made again a terrific job has I received the watch two days after buying it. As to the gift, that delicious waffle, well, let's just say that my wife never knew about it. Maybe there are limits for my love ahahah. Regards, João

First class

Very good online shop with perfect service and a very nice range of watches.
Super fast shipping.