About us

KVK (Chamber of Commerce):53264045
Telephone:+31 (0) 512 843 798

We are happy to receive you at our showroom, the Netherlands. Please do call prior to visiting our showroom, as we do not keep any stock there for safety reasons. However on appointment we'd love to show you any model you'd like!

Our address:
Kommisjewei 85
9217RM Nijega
The Netherlands

On appointment only

Bank information:
Account number:1276.93.718
IBAN/SEPA number:NL08RABO0127693718
BIC number: RABONL2U

We're a company specialised in watches, founded in 2011. We are active in both the brick & mortar and online watch industry. We're an authorised dealer of all brands that we stock, that is why all of our watches come with the international warranties offered by the brands and also our own 2 year warranty.

The brands that we offer we have selected based on quality and design. We consciously only offer a limited amount of brands, as we believe that in this day and age, quality, price and most of all service with a personal touch are very important. We want to fully support what we sell and would rather do a handful of brands properly, than sell 80 brands and not being able to offer the very best of service. We welcome you to ask questions about our products.

Our team currently consists of 6 motivated watch enthusiasts with a fully certified watchmaker on staff. We offer service that goes beyond 9-5. We'd rather that you ask 10 questions or call us 10 times and that you can recommend us, than that you aren't entirely satisfied. If you want another picture of a certain watch for example? No problem at all!

We also believe that it's very important to abide by all (European) rules. We're a registered company and we fully respect all laws and consumer rights. 

-The SeriousWatches team


★ Why SeriousWatches?

Let customers speak for us

515 reviews
Great watch, great service

I am not only happy with my brand-new Orient Polaris, but also amazed with the customer service provided by SeriousWatches. Indeed, Serious matters!



What a watch!

Great customer care. A hell of a watch for the money. I am extremely satisfied and will make another purchase.


Orient RA-AG0002S Bambino

Sharkmaster 1000 SMS1012

Fabulous. Avery nice watch package and excellent value. A slightly domed sapphire crystal coupled with a ceramic bezel and a superbly reliable and accurate Seiko movement - gains about two seconds every 24 hours. I haven't taken it off since putting it on (apart from to show it off) and i have quite a few quality watches in m y collection! Very happy with it.